MILWAUKEE, WI – 28 October, 2014: Reputation management agency Gootenberg has become a partner in IPREX, the global network of communication agencies, as the 30th agency in the EMEA region.
Since 2008 Gootenberg has built on its strong publicrelations heritage and now works in two departments – Corporate and Brands – across a range of B2B and B2C markets. The agency is known for multi-channel media relations and programs that communicate with consumers and target groups within the political, non-profit and professional communities.
Gootenberg covers the Brands arena with excellent experience in the food sector, e-commerce, retail, travel, tourism and consumer electronics. The Corporate department is strong in financial services, insurance, technology and real estate. For all clients, the agency proposes a comprehensive issue management portfolio ranging from spokesperson training to community management.
Main client references include Batiwiz.com, Best Western, Domitys and Ferrero in the B2C area, Forrester Research, Genworth Financial, Hays, Mirabaud Asset Management and Verint Systems in the corporate and B2B space.
Gootenberg Associate Director François Ramaget commented: “We are very proud to join such a powerful network that will extend our reach to key countries where clients want to be present. We also are excited about the growth opportunity linked to international business as IPREX has the fastest expansion in the Top 10 Holding Companies / Networks table, according to latest World PR report.”
IPREX EMEA President Mayte González-Gil (poweraxle, Madrid) said: “IPREX partners have worked with François and his team already so we know how good they are, and we’re delighted to welcome them as a partner, joining crisis management and communication specialist Arjuna in our Paris team.
“The strength of their strategic approach underpins great creative flair, and they’re used to working internationally, so they will fit into the IPREX EMEA team perfectly.”
About IPREX
IPREX is a $200 million network of communication agencies, with more than 1,500 staff and over 100 offices worldwide working across the spectrum of industry sectors and practice disciplines.
IPREX
David Watson executive@iprex.com +44 1273 845462
Gootenberg
François Ramaget francois.ramaget@gootenberg.fr +33 1 43 59 09 89