The Blog

The latest news and happenings
from our team at Rountree Group

March 28, 2017

Advice for Soon-To-Be PR Graduates 🎓


By Lauren Bovard; Assistant Account Executive Graduation season is almost here, and a new class of public relations and communications graduates is about to step out into the working world. If you are one of those soon-to-be graduates, it can be a frightening, yet exciting, time. Our junior staff members remember their first year out […]

March 23, 2017

First a Tweet, Now a Text from the President


So you’re going to get your second cup of coffee and you hear that familiar text message “ding.” You look at your cell phone, only to find a text from President Trump. The text mentions something about the U.S. Supreme Court. Wait, a text from President Trump? On my cell phone? Can he do that? […]

March 21, 2017

Pay Governance Study: Say On Pay Votes Have Not Reduced CEO Pay

Client News

Pay Governance Study Shows Continuing Shareholder Support for CEO Pay Model NEW YORK (March 21, 2017) – CEO pay has continued to increase after the implementation of SOP under the Dodd-Frank Wall Street Reform Act, according to a new study from consulting firm Pay Governance ( The study also found that pay for S&P 500 […]

March 7, 2017

Tweets from the President a New Communication Norm


By Lisa Hester “THANK YOU!” That was President Donald Trump’s March 1 tweet following his mostly highly praised address to a joint session of Congress last week. And apparently Trump’s tweeting is an effective means toward reaching his audiences where they are. Trump’s speech set a Twitter record: some 3 million tweets were sent about […]

February 28, 2017

PR Spring Cleaning: Spruce Up Your Writing


By Lauren Bovard Spring is just around the corner, and so is the annual tradition of cleaning. For many, the phrase ‘spring cleaning’ brings up images of chucking out mountains of clutter and gleefully razing strongholds of dirt and grime with Clorox, Lysol, Windex and all their generic cousins. But for us here at Rountree […]

February 22, 2017

We Are Called To Be Disruptors


By Lisa Hester In this world, there are followers, leaders…and disruptors. Yes, each plays a crucial part in society – all three are necessary – but it’s the disruptors who even outpace the leaders by their game-changing actions. What exactly do disruptors do? The definition of a disruption is a “disturbance or problem that interrupts […]

February 21, 2017

IPREX Expands into Latin America as Santiago Agency Comsulting Joins

Agency News, Blog

MILWAUKEE, WI – 21 February 2017: Chilean strategic communication agency Comsulting, based in Santiago, has become a partner in the global communication network IPREX, a $350 million network of communication agencies leveraging 1,650 staff and 110 offices worldwide. Comsulting is owned by two award-winning journalists: General Manager Blanca Bulnes, who founded the agency in 2008 […]

February 9, 2017

Can / will PR professionals help end fake news epidemic?


In a recent article in PR Daily by John Pelle, manager of external affairs and communications for AbleTo, a national provider of outcomes-based mental health care, Pelle concludes that “corporate communicators are to blame for the fake news epidemic.” But, he said, corporate communicators also can help fix the problem, or else it may be […]

February 1, 2017

Public Relations And Behavior Change Agency SalterMitchell Joins IPREX

Agency News, Blog

MILWAUKEE, WI – 1 February 2017: SalterMitchell, a public relations and behavior change marketing agency headquartered in Tallahassee with offices in Orlando and Virginia, has become a partner in the global communication network IPREX. IPREX is a $350 million network of communication agencies leveraging 1,800 staff and 115 offices worldwide. The network’s members engage in […]