The Blog

The latest news and happenings
from our team at Rountree Group

February 28, 2017

PR Spring Cleaning: Spruce Up Your Writing


By Lauren Bovard Spring is just around the corner, and so is the annual tradition of cleaning. For many, the phrase ‘spring cleaning’ brings up images of chucking out mountains of clutter and gleefully razing strongholds of dirt and grime with Clorox, Lysol, Windex and all their generic cousins. But for us here at Rountree […]

February 22, 2017

We Are Called To Be Disruptors


By Lisa Hester In this world, there are followers, leaders…and disruptors. Yes, each plays a crucial part in society – all three are necessary – but it’s the disruptors who even outpace the leaders by their game-changing actions. What exactly do disruptors do? The definition of a disruption is a “disturbance or problem that interrupts […]

February 21, 2017

IPREX Expands into Latin America as Santiago Agency Comsulting Joins

Agency News, Blog

MILWAUKEE, WI – 21 February 2017: Chilean strategic communication agency Comsulting, based in Santiago, has become a partner in the global communication network IPREX, a $350 million network of communication agencies leveraging 1,650 staff and 110 offices worldwide. Comsulting is owned by two award-winning journalists: General Manager Blanca Bulnes, who founded the agency in 2008 […]

February 9, 2017

Can / will PR professionals help end fake news epidemic?


In a recent article in PR Daily by John Pelle, manager of external affairs and communications for AbleTo, a national provider of outcomes-based mental health care, Pelle concludes that “corporate communicators are to blame for the fake news epidemic.” But, he said, corporate communicators also can help fix the problem, or else it may be […]

February 1, 2017

Public Relations And Behavior Change Agency SalterMitchell Joins IPREX

Agency News, Blog

MILWAUKEE, WI – 1 February 2017: SalterMitchell, a public relations and behavior change marketing agency headquartered in Tallahassee with offices in Orlando and Virginia, has become a partner in the global communication network IPREX. IPREX is a $350 million network of communication agencies leveraging 1,800 staff and 115 offices worldwide. The network’s members engage in […]

January 18, 2017

Inauguration 58 and the preceding presidential campaign


Since 1937, Inauguration Day takes place on January 20 following a presidential election. The president’s term commences at noon (ET) on that day, when the Chief Justice administers the oath to the president. In this 58th inauguration, President-elect Donald J. Trump and Vice President-elect Michael R. Pence will be sworn in this Friday on the west front of the U.S. […]

January 13, 2017

4 Public Relations New Year’s Resolutions


Millions, perhaps billions, of people around the world commit to New Year’s resolutions every year, promising themselves that they will eat better, save more money, travel to a foreign country or learn a new skill. Communications professionals are no different! Here at Rountree Group, we have drawn up our own list of PR New Year’s resolutions […]

January 10, 2017

Engineered Floors/Dream Weaver Carpet Showcases Carpet for Life

Blog, Client News

World’s Third-Largest and Fastest-Growing Carpet Company Debuts New Products at TISE West 2017 Jan. 9, 2017 (Dalton, Ga.) – Engineered Floors, the world’s third-largest and fastest-growing carpet company, will introduce two new displays along with its new products at this year’s TISE West Jan. 18-20 at the Mandalay Bay Convention Center in Las Vegas. The […]

January 4, 2017

New Year’s Resolutions for 2017


The new year symbolizes a fresh start. And as is so common this time of year, millions of people will resolve to improve some area of their lives, from losing weight to getting out of debt. But the new year is also a great time to think not only about personal New Year’s resolutions, but […]

December 22, 2016

Rountree Group Wishes You a Very Merry Christmas 🎄

Agency News, Blog

‘Tis the season to be merry! Merry Christmas from Rountree Group! Have a happy and safe holiday season! P.S. If you’re struggling with last minute Christmas shopping ideas for all the loved ones on your list, here are some suggestions from us: For the fashionista Cute scarf and matching hat Gift card to their favorite […]